Marketing Episodes

When Greg Stern graduated from college with a degree in Political Science, he certainly did not expect to eventually co-found and co-chair the award-winning creative advertising agency BSSP. He also didn't anticipate that he would eventually be named CEO of the renowned performing arts organization SFJAZZ. He calls his career inadvertent, but the steps he took along the way prepared him for the extraordinarily fulfilling career he has enjoyed. He also continually nourished his love of music and ...

Can you have a career in professional sports without being a pro athlete? Rick Welts, president and COO of the Golden State Warriors did just that. His career began when, as a teenager, he landed the job of ball boy for the Seattle Supersonics. His drive, commitment, and love for the game got him noticed and led to his being offered a job with the National Basketball Association when it was just getting off the ground. His career grew as the NBA grew as a league. In fact, he was instrumental in ...

Careers don't happen in a vacuum, but rather unfold in the context of our lives. Anu Shultes' career journey has included setbacks, hard landings and serious illness. In spite of it all she persisted, found her voice, and earlier this year was named CEO of LendUp, a socially responsible FinTech company redefining financial services for the emerging middle class. Anu candidly shares how she faced adversity head-on and became fearless along the way. Her career decisions not only led her to the he...